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Agility vs long-term planning
September 25, 2024

Agility vs Long-Term Planning: Finding the Right Mix

Planning is important. We hear this all the time. But in a world that moves as fast as ours, is it really enough to stick to a rigid plan? On the flip side, being flexible and agile sounds ideal too, but can we really keep readjusting endlessly without a solid roadmap? From
Big Data for Small Businesses
September 13, 2024

Using Big Data to Grow Your Small Business

Big data, huh? You think you’ve heard that term thrown around you quite a lot, especially over recent years. It sounds kind of scary, especially if you happen to be running a small business. Perhaps it makes you say, “Isn’t big data just for huge corporations or tech giants?”
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Umit Gumusten

Hi There!

Hi, my name is Ümit. Welcome to my blog! Here, I explore the topics that fascinate me, sharing inspiring stories, insightful articles, and thought-provoking case studies. Join me on a journey of discovery, enrichment, and growth as we dive into the subjects that ignite my passion and curiosity.

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How to Deal With Discount Requests

How To Deal With The Discount Requests

You may say that one of the best ways keeping the customer from going to a competitor is answering to the discount requests. This is quite understandable. However, do you think it’s
SWOT Analysis

What is SWOT Analysis?

SWOT analysis, acronym of “Strengths, Weaknesses, Opportunities, Threats”, is a strategic planning tool that allows you to dig deeper in terms of understanding the current situation of your business and taking future

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