Umit Gumusten

How To Find Buyers To Export Your Products

Every business owner confidently stands behind their products or services and they like to promote themselves in this vein. But when it comes to finding buyers, it turns out to be an issue that doesn’t have to do with how good

February 2, 2022

Strategy

How To Do A Bulletproof Target Market Research For Exporting

The importance of SMEs in international trade is incontrovertible and every government desires their small businesses to become a global company. However, due to several reasons they have difficulty in retaining their presence in the international arena. It’s mostly because they

January 22, 2022

International Trade

7 Reason To Start Exporting In The New Year

If you are still a brick and mortar SME that has a domestic customer base, maybe this year is the time to start exporting. With so many online and offline resources and help from governmental bodies there is no excuse of

January 16, 2022

Entrepreneur

How productive are you?

Do you consume entrepreneurial stuff just for joy like a kid’s watching cartoons or do you do it to incorporate the tips, ideas etc. into your life practices? You can’t be successful by watching successful people, listening to all those podcasts

January 7, 2022

Strategy

How To Deal With The Discount Requests

You may say that one of the best ways keeping the customer from going to a competitor is answering to the discount requests. This is quite understandable. However, do you think it’s going to be a one-time-thing? Will the future orders’

January 6, 2022

Marketing

Marketing Isn’t Advertising

Sometimes I hear people saying “I hate marketers. All they do is try to sell their products to me. They are everywhere: in my inbox, social media accounts, tv, newspaper.” To escape from such an intrusion, they use ad blockers, premium

December 22, 2021

Strategy

What is SWOT Analysis?

SWOT analysis, acronym of “Strengths, Weaknesses, Opportunities, Threats”, is a strategic planning tool that allows you to dig deeper in terms of understanding the current situation of your business and taking future steps more firmly and accurately. How closely are you

December 11, 2021