Since the beginning of this millennium we have witnessed an enormous digital transformation in the world. The way we communicate, interact, travel, work, study, entertain; all the conventional means are either replaced by or stayed as alternatives to digital substitutes. You can prefer an ebook to a hardcover, a media streaming platform to a dvd, or you can order your headphones online instead of heading to a shop.
All these examples show that you’re a neighbour of anybody in any country, which also means you can be an employee of an employer from thousands of kilometers away or vice versa. In such a globalized world, as a company owner, everyone is your potential customer and everywhere is your potential market. What’s more, thanks to the digital revolution, even the smallest companies can export their products easily.